

Jason McDonald
ForgedCEO St. Johns
Serving Christian Business Leaders Throughout St. Johns County & Northeast Florida
"Business is one of the greatest opportunities we'll ever have to steward what God has entrusted to us."
A Quick Note from Jason
Building a business is one of the greatest leadership journeys you'll ever experience.
I've experienced the excitement of growth, the pressure of difficult decisions, and seasons where I wondered what the next step should be. That's why I believe every leader needs people they can trust who will challenge them, encourage them, and remind them they don't have to build alone. I'd love the opportunity to meet you around the table and walk alongside you as you pursue both business excellence and faithful stewardship.
– Jason
Executive
Retreats
Full-Day Monthly Peer Advisory Experience
For business owners, CEOs, and C-suite leaders of established organizations (typically $2M+ in annual revenue).
Founder
Retreats
Half-Day Monthly Peer Advisory Experience
For founders, entrepreneurs, and growing business owners (typically under $2M in annual revenue).
Key Leader
Retreats
Full-Day Leadership Development Experience
For second-seat leaders to our executives that would benefit from growing alongside their CEO and shared frameworks.
About Jason McDonald
Jason McDonald knows what it feels like to build a business from the ground up because he's lived it.
As the co-founder and CEO of FreshJax, Jason has navigated the uncertainty, setbacks, difficult decisions, and breakthrough moments that every entrepreneur eventually faces. His leadership has been shaped through years of building a purpose-driven business while remaining committed to keeping faith, family, and stewardship at the center of every decision.
Today, Jason is passionate about helping fellow business leaders grow beyond simply building successful companies. His heart is to help founders and executives lead with wisdom, integrity, and a Kingdom perspective that transforms both their businesses and the lives of those they influence.
Beyond the Business
Jason and his wife, Hillary, founded FreshJax together after a personal health journey inspired them to pursue healthier living and create something meaningful together. Today, they're raising their family while continuing to grow a business rooted in generosity, stewardship, and service. Jason often says his priorities remain simple: God first, family second, and business third—a philosophy that continues to shape how he leads every day.
Experience & Background
Founder & CEO
Entrepreneur
Executive Leadership
Co-founded FreshJax in 2011 and grew it from a local farmers market business into a nationally recognized brand sold across the U.S. and internationally.
Has experienced the full entrepreneurial journey—from investing everything to launch a business and navigating near bankruptcy to rebuilding, scaling, and leading sustained growth.
Leads a growing organization by developing teams, strengthening culture, and making strategic decisions that position the business for long-term impact.

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